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SEPTA Tokens are Delicious - Shoprite Ad:

Aug 7th, 2011, by Alex Zorach

I love this ad, which is an ad for both Shoprite and SEPTA. The text reads: "We sell SEPTA passes and tokens. Delicious!" and below: "Buy your passes or tokens at Shoprite."

I think this ad is brilliant because it grabbed my attention and immediately made me laugh.

I saw this ad while riding on a train on SEPTA's Market-Frankford line. This is advertising at its best: it is attention-grabbing, it is funny, it is positive, and it provides useful information (the right side of the ad gave specific Shoprite locations selling tokens).